Nike Track on the Nike Campus in Beaverton Oregon
Aug. 29, 1946 - Bob Beamon was born.
Caught in mid-flight of his unusual style, Bob Beamon of the University of Texas at El Paso soars 26 feet 11 ½ inches during the National AAU Indoor Track and Field championships held at Oakland, California, Feb. 24, 1968. It was one-half inch short of the indoor world record held by Russia’s Igor Ter-Ovanesyem. (AP Photo)
TRACK AND FIELD FOOTWEAR FIT FOR CHAMPIONS
Nike athletes’ competition footwear completes the modern look of sport in Moscow.
Nike presents the track and field footwear collection elite athletes will wear when competing for world titles in Moscow this week. Following last year’s dominance of volt yellow on the track in London, male athletes will don “Gamma Blue” and female athletes, “Pink Foil.”
The various Nike footwear used for track and field events represents the ultimate in lightweight performance. Paired with federation uniforms, the footwear completes the modern uniform of sport.
"When we talk to athletes, we hear from them that bold, vibrant colors make them feel invincible in competition," said Sean McDowell, Vice President, Creative Director Running. "These insights inspired our choice of Gamma Blue and Pink Foil for this collection."
The competition collection offers innovative design and performance for a variety of events:
Nike Zoom Superfly R4
Nike Zoom Ja Fly
Nike Zoom Maxcat 4
Nike Zoom Celar 4
Nike Zoom Victory Elite
Nike Zoom Matumbo 2
Nike Zoom Mamba 2
Nike Zoom LJ 4
Nike Zoom HJ III
Nike Zoom TJ 3
Nike Zoom PV II
Nike Zoom Javelin Elite
Nike Zoom Rotational 5
Nike Lunaracer 3
Nike Flyknit Racer
Nike Zoom Streak 4
Nike Zoom Streak LT
INFO VIA NIKEINC.COM
Adidas SpringBlade Running Shoe
Adidas officially introduces the SpringBlade, the first running shoe with individually tuned blades engineered to propel runners forward with one of the industry’s most effective running returns.
While most runners feature an EVA midsole that vertically delivers energy return, the SpringBlade features 16 forward angled blades made out of high-tech polymer. The elastic blades react to any environment, compressing and releasing energy to create an efficient, springy push-off.
“SpringBlade’s progressive look and blade technology are radically different than any running shoe ever created,” said James Carnes, Global Creative Director of Performance at adidas. “At the same time, adidas’ goal is to create a beautiful performance shoe designed to be simple and intuitive.”
Carnes continued, “Every aspect of SpringBlade is engineered to reflect extensive athlete insights to help make them better. For design inspiration, we drew upon everyday objects that deliver explosive energy return – everything from springboards to pole vaults and motorcycle suspensions.”
Each blade is precisely tuned in geometry, thickness and position for each phase of a runner’s stride to provide support and a full range of movement. Additionally, Springblade’s flexible construction was designed to hug the top of a runner’s foot, locking it in to harness the energy returned from the springs on the outsole.
“adidas is continuing to develop new innovations based on what athletes not only need but demand,” said Mikal Peveto, director of running at adidas America. “We know we have something special with BOOST cushioning introduced earlier this year and we’re confident SpringBlade will set us apart from the competition once again.”
Peveto continued, “Six years in the making, Springblade provides one of the highest energy returns in the industry.”
Hundreds of materials were tested by aIT (adidas Innovation Team) to ensure each spring produced maximum energy efficiency with every step. Ballistics tests were also conducted to maintain long-lasting durability. SpringBlade is seven times more temperature resistant than shoes with adidas’ standard EVA cushioning.
Springblade is available for $180 on August 1 at adidas.com and retailers nationwide including Finish Line, Foot Locker, Dick’s Sporting Goods, Eastbay and select running specialty stores.
INFO VIA SOLE COLLECTOR
Brianna Rollins 12.26 American Record
2013 USA Track And Field Championships
Adidas AdiZero Adios BOOST
The adiZero Adios BOOST, a focused, race-ready running model that has already seen use on the feet of some world’s best marathon runners this year. Gone is the adiPrene midsole from past generations of the adiZero Adios, replaced by a full-length BOOST midsole for unparalleled rebound and cushioning. The lightweight runner features an airy mesh upper with synthetic overlays for support and an external heel counter for added stability. The BOOST midsole is complemented by a high-grip rubber outsole courtesy of tire-maker Continental
INFO VIA HYPEBEAST http://hypebeast.com/2013/5/adidas-adizero-adios-boost